Barbie-Related Scams Emerge After Recent Movie Release

Scammers are taking advantage of the popularity of the Barbie movie, according to researchers at McAfee.


“In the last 3 weeks, we’ve seen 100 new instances of malware that have Barbie-related filenames,” the researchers write. “Once again, this shows how attackers have latched onto the movie’s hype, hoping the people will click the malicious files because the Barbie name is trending.

The types of files varied but included typical types such as .html and .exe. By and large, attackers focused on the U.S., yet other countries have found themselves targeted as well.”

Steve Grobman, McAfee’s Chief Technology Officer, notes that criminals often exploit popular topics to distribute scams: “As Barbie makes her debut on the big screen, scammers are aiming to cash in on the summer blockbuster. A rash of scams have cropped up online, including bogus downloads of the film that install malware, Barbie-related viruses, and fake videos that point people to free tickets—but lead to links that steal personal info with spyware instead.

Cybercriminals are always on the lookout for opportunities to make phishing and other scams more attractive and believable. They often leverage popular and well-publicized events such as movie premieres, concerts, or sporting events to trick users into clicking on malicious links.”

McAfee offers several recommendations to help users avoid falling for these scams:

“Stick with trusted retailers and streamers. Keeping your shopping and viewing to known, reputable brands remain your safest bet online. Trusted retailers carry legitimate merchandise. And if counterfeit and knockoff goods do slip into their marketplaces, refund policies give you a way to recover your loss. Moreover, trusted streamers will only carry shows and events that they have the rights to. If you find an offer to stream something that’s heavily discounted, free, or not available on known media outlets, it’s likely a scam. At the very least, it might be pirated content, which could carry malware threats along with it.



“Purchase tickets from the theater chain or a reputable ticketing app. Another way scammers like to cash in on a hot ticket is to open a bogus online box office that charges for tickets. Of course, they won’t deliver. They’ll simply take your money and your card number to boot. You can avoid this by purchasing your tickets online directly from the theater or with a reputable online movie ticketing app that you can find in Apple’s App Store or Google Play.


“Watch out for shoddy-looking sites. Online scammers have various levels of sophistication when it comes to building and designing scam sites. Some can look quite legitimate, yet others look rather slapped together. In either case, keep a sharp eye out for poor web design, typos, and grammatical errors, however small. These often indicate a scam site, as reputable companies make every effort to provide a clean and professional-looking experience.”


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